Martin Lindstrom
Biography:
Martin Lindstrom was voted one of the World's 100 Most Influential people of 2009 by Time magazine. Among the globe's foremost marketers - now turned consumer advocate - Lindstrom has advised top executives at companies such as McDonald's Corporation, Procter & Gamble, and Microsoft. His book, Buyology, was a New York Times and Wall Street Journal bestseller and voted "Pick of the Year" by USA Today. He is also chairman and co-founder of Buyology Inc.
Past Shows:
Batman, Comics, & Movies
Joining Ian Punnett, Michael Uslan discussed how his fan boy love of super heroes turned him into one of the most successful Hollywood producers, and how his life-long dream of bringing the real Batman to the silver screen became a reality. In the first hour, consumer advocate Martin Lindstrom revealed how companies manipulate consumers to get them to buy their products. ... More »
Host: Ian Punnett