Bill Wasik is a senior editor of Wired Magazine, and was previously a senior editor at Harper's Magazine. He has also contributed to McSweeney's and served as editor of The Weekly Week. Mr. Wasik revealed himself in 2006 to be the inventor of the flash mob, having anonymously organized the first recognized examples in New York City during the summer of 2003. Wasik is the author of And Then There's This: How Stories Live and Die in Viral Culture. He is also the editor, with Roger D. Hodge, of Submersion Journalism: Reporting in the Radical First Person from Harper's Magazine.