Entrepreneur, YouTuber, and business coach Graham Cochrane joined guest host Connie Willis (info) to share his rags to riches success story and reveal how anyone can do the same. Cochrane's journey began after losing two jobs during the 2009 global recession. With nothing to lose he started a blog and an associated YouTube channel about what he knew best — music production — and gained a following of interested musicians/producers who wanted to learn how to make their recordings sound good without expensive equipment. "What we know is valuable to other people... it's valuable enough that people will pay for it," he said.
Not everyone thinks to utilize the Internet to make money, and many assume online businesses are only for those with specific skill sets or a certain number of social media followers, Cochrane continued. The first step is to believe that it is possible for you to get paid for what you know, he added. According to Cochrane, people are looking online for different ways to learn, and enterprising individuals are creating content and Internet-based courses for every niche imaginable. "What's great about this business model... is that it doesn't matter how many people are doing it because there's only one of you," he explained. "No one can copy you — the secret sauce is you," Cochrane added.
The final 90 minutes of the program was devoted to Open Lines. Several callers phoned in to share stories about where they were and what they were doing when the tragic events of 9-11 began to unfold. Randy in Sacramento told Connie he was mowing the lawn when his wife called him in to witness the plane strikes and towers fall on television. According to Randy, they were very concerned since their two eldest sons where in New York City at the time. They eventually received word that their boys were safe. Three days later Randy's wife, Cindy Nelson, flew to Nashville to produce "We're Not Falling From Grace," a 9-11 tribute song.
John from Milwaukee was in an armored vehicle carrying $500,000 cash with two other guards in the early hours of September 11, 2001. John and a co-worker left the vehicle to put $250,000 in several ATMs, and when they returned the guard stationed in the vehicle told them about the attacks. The moment he told us to listen to the report on the radio a plane hit the second tower, John recalled. "Immediately our radio and phones went off in our armored car," he continued, noting they were told by their employer to hold steady and discontinue their route.
News segment guest: Tim Binnall