TV’s original home shopping host Bob Circosta helped create the multi-billion-dollar TV home shopping industry – he sold the first product ever offered! He joins Connie Willis (info) to discuss the early days of home shopping and how it has become a billion-dollar industry over the past 44 years, as well as what he has learned about sales and what motivates people to buy things they see on TV. Followed by Open Lines in the latter half.
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